Almost Anyone Can “Do” Advertising by Jim Pontarelli | Oct 11, 2016 | Advertising & CreativeIt’s official. I am obsessed with understanding what makes people act, or not act, on a stimulus. I know this …
What the Fall TV Lineup Means for Your Media Strategy by Katelyn Thompson | Oct 6, 2016 | Advertising & CreativeThe TV landscape is more vast and fragmented than ever. Even with our DVRs, there’s often not enough time to …