Keeping up with Kelsey, Digital Analytics Strategist

Keeping up with Kelsey, Digital Analytics Strategist

Introducing our new digital analytics strategist, Kelsey Terbil. A big believer in the creativity behind the numbers, Kelsey comes to us with an economics degree from DePaul and the skills to analyze data from different points of view. Take a minute to learn a little more about her and you’ll see why we’re so excited to have her on the team.

What are your favorite and least favorite foods? Please elaborate 

I’m really not a picky eater and like to try everything and anything. I’m a big fan of sushi, shrimp scampi, crab & scallops, fried rice, barbeque ribs, and Chicago style hotdogs.

What is your favorite part about working in Analytics?  

My favorite thing about analytics is the creativity behind the numbers. When people hear that I studied economics, or that I love data analysis, they don’t think of me as an artsy person who loves painting, writing, and storytelling. But I am! I love what the insights within the data can tell you and how many fun strategies you can come up with analyzing from different points of view. It’s very rewarding.

Why did you choose RDW/Incentric? 

I love the different clients and the focus on verticals that mean a lot to me. I also enjoy the atmosphere; it’s very unlike any other agency I’ve worked for thus far in my career. I’m happy to be here!

What’s your favorite place you’ve visited?

Vancouver and Squamish in British Columbia. Absolutely beautiful! I love getting up to Canada when I can and have been to three big cities (Toronto, Montreal, Vancouver). So much good food, beautiful art, and the surroundings are breathtaking!

Cat person or dog person? Why?

Both, I will always, always be both. My family had two dogs growing up and now I have two kitties of my own two black cats named Ponyo and Chiyo. I actually love pretty much every animal ever. I could never pick one favorite.

If you could have a super power, what would it be?

This has been my go-to answer because it’s always true: to be able to do the most complex of math problems instantaneously in my head (but be able to show my work if need be).

What’s your background (educational)?

I got my BA in economics from DePaul University in Chicago. I also went pretty hardcore on the computer science and art history curriculum; to the point my advisor wanted me to pursue them as minors. However, I preferred to keep my schedule open to try a wide variety of classes. I love learning about everything from history to philosophy to microbiology as well.

 

This post originally appeared on the Incentric Digital Marketing blog.

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