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Banking

  • January 30, 2019
    Stacked Coins with Clock On Wall

    Communications Planning for Financial Services Companies

    4:57 pm ByJay Conway InFinancial
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    It’s never too late to plan. To that end, it’s important to develop a communications plan to support the approved business objectives of your financial institution. Equally important is to have that communications plan and corresponding budget finalized and approved internally. The beauty of this approach is enabling – or perhaps “empowering” is a better word […]

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  • April 2, 2018
    financial

    The Social Banker: How to Leverage Social Media in the Financial Industry

    3:00 am ByRyan McAssey InFinancial
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    Think social media and financial marketing don’t mix? You may be missing out on quite the cocktail. In compliance-driven industries it can be easy to shy away from new communications frontiers in an abundance of caution. Everyone has undoubtedly experienced social marketing from their favorite food brands, TV shows, and Amazon Prime purchases (after all, […]

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