Ripple Effect

RI Department of Transportation

People whose live have been affected by drunk drivers share their brutally honest and startlingly candid stories, describing how one person’s poor decision made an impact that continues to reverberate and expand like ripples in a pond. Through TV, online, and outdoor, this powerful and moving attempt to reduce drunk driving fatalities has created its own ripples, raising awareness and inspiring conversations about responsibility, accountability, and prevention.

Ripple Effect