Higher Ed

Higher Education | Integrated Analytics | Strategy

Showcasing the ROI of Your Higher Ed Marketing Campaigns
ByRDW Group August 3, 2017

It’s no secret that the higher education landscape has become more competitive. According to a 2015 Gallup and Inside Higher Ed study, 58% of admissions directors said they did not meet their enrollment goals. And though higher education is known for restricted budgets and big asks, schools are investing more in branding and marketing. In…

Read More Showcasing the ROI of Your Higher Ed Marketing Campaigns
Branding & Research | Higher Education | Strategy

Higher Education Marketing Strategy: Why Branding Matters
ByChris DiSano September 26, 2016

Competition increases every day among higher education institutions seeking the best and brightest students. Consumers are now better informed than ever to research and decide upon the school that offers the best fit academically, socially, financially. Even more challenging, it’s a long consideration cycle that often lasts 18-24 months. That’s a significant window to absorb,…

Read More Higher Education Marketing Strategy: Why Branding Matters

End of content

End of content