It seems safe to say that most people are more than willing to put themselves out into the world through social media and other online avenues. But there are many who are fiercely protective about what they’re willing to reveal online (perhaps we all could stand to be a little more like them). I have […]
By now you may have heard about a new set of laws being about to take effect in the EU, called the General Data Protection Regulation (GDPR). While we, and many of those reading are likely doing business in the United States, it is still important to know about these new laws, and how they […]
This month, a team from iFactory attended DrupalCon 2018 in Nashville, Tennessee. This convention brings together experts in Drupal, the open-source content management system (CMS) platform, which we use for many of our projects, including the award-winning sites for Bennington College and Rutgers University Undergraduate Admissions. Since Drupal is open-source, it relies on the efforts […]
OmniUpdate is one of iFactory’s development partners, and we collaborate with them to design higher education websites that will be hosted on OU Campus, OmniUpdate’s content management system. So we were thrilled when OmniUpdate invited Sean Sweeney and I to this year’s OmniUpdate User Training Conference (OUTC18), held in March in Orange County, California. After […]
Do banner ads work? This is a question that we are often asked by our clients. The answer is yes. According to an eMarketer survey (January 2017), small businesses ranked display ads as the third most effective marketing tool, behind social media and their company website. What is even more interesting, is this percentage increased […]