Expertise. Opinions. And some fun.

Our blog posts cover marketing-related issues that run the gamut from technology to psychology.
To keep things really interesting, we also feature occasional profiles of our team members. Dig in.

What are Google Local Services Ads?

What are Google Local Services Ads?

Have you searched for a local handyman, plumber, electrician, or pest control company near you recently? You may have noticed the results look a bit different lately. As you can see in the example below, the top-tier placements for these types of local searches are no...

Presenting Preston, iFactory IA/UX Designer

Presenting Preston, iFactory IA/UX Designer

Help us give a warm welcome to Preston Naclerio, the newest IA/UX Designer on our iFactory team. Preston comes to us with a BA in Visual Design from Curry College and certifications in HTML5, CSS3, and User Experience Design. Take a minute to learn a little more about...